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Old 11-01-2005, 07:15 AM
noisegeek
Sweet in Winter
 
Join Date: Jun 2005
Location: In the middle
Posts: 46
Re: The book that will never see the light of day or dark of night for that matter
Quote:
Originally Posted by *_*
noticed that too. many typographical elements found in tomato/uw stuff has been pretty consistent for about a decade now.
I think the consistency comes from tomato/john warwicker utilizing "classic" typefaces such as Helvetica, and Jenson rather than trying to design/find a new font for every project. The art is in the adaptation of traditional forms to communicate ideas in a new way.
 


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