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Originally Posted by big screen satellite
ffs i hate the way films have to be released to set dates, if its finished press it up and ship it out to the stores you mofo's its not hard people will buy it, you don't need to market it, and if you do, do it after we have it....
its like woolworths near me had the lord of the rings box sets on their shelves for a week behind their counter but couldn't sell them to anyone... i know why they do it but its bollox |
its called marketing. If you release something in the height of summer then everyone's on holiday and no-one notices. If you re-release it at a film festival after the summer then you get a lot more publicity and... sales.
Besides, the movie is a dark and wet and moody thing and it needs crap weather. Its not a summer blockbuster...