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Originally Posted by dubman
it's hard *not* to fall in love with it. i just finished a typography class and we were assigned fonts at random. i got futura and almost wanted to trade with someone who had helvetica because i'm an idiot and stubborn enough to think trying to make helvetica interesting would be a good challenge.
i didn't and i'm glad because we had to do NINE different cover designs using naught but that font EACH WEEK.
futura had a MESS of possibilities. helvetica did not. 90 different cover designs and i didnt get bored of it once.
anyway you can imagine the fun we had when the london olympics logo came out.
the delta revamp is pretty cool, tho i wished it was kerned (spaced) a bit tighter
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I have a dirty dirty secret I haven't shared with anyone. While I thought it was the biggest pile of shit at the time, I've started to kind of like the London logo. It's so absurd that they made it, so ballsy that I guess I admire that.
Please don't judge me!