[patrick]

i bet part of the problem is in the past the promos needed to be given out so early cause reviews were done in mags mostly. they haven't caught up with the digital thing and how fast something can go... if they want reviews out just around when the albumn is released for mags i suppose they need to get it out 3 months or so, so the guy can listen for a week or two and then write and then for the magazine to get published and distributed fast enough... now they could do the same with the internet, if there were more sites as good (for actual hype and traffic, not the reviews) you could send out a promo a lot later i bet