[Dirty Canuck]

You may not hear UW on the T.V., but I do know that NUXX is played before each Toronto Maple Leaf hockey game, when they play at home.
Also, a friend told me that another hockey team, the Vancouver Canucks, has come onto the ice to Cups.
I can understand why Underworld music is liscensed for sporting events, because of the energy in the music. Maybe not so perfect for TV ads.
I couldn't really imagine someone pitching a Subaru with K.O.S. in the background, IMO.