Quote:
Originally Posted by mmm skyscraper
I love the fact that Life Inc. is published by Random House, which is owned by Bertelsmann AG, a transnational media corporation.
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Yeah, you know what? that just refutes everything. lets go to the mall.
Ok yes, on some level, it is just another meme to push, another book to sell off the new nonfiction table at barnes and nobel, and most of the time people who push against corporatism using corporatism just end up looking ridiculous or make things even worse. An anarchist protesting the imf while wearing nikes comes to mind.
But then Rushkoff is not out to get rid of corporations. Even if it were possible, which he thinks it isn't. Education, refocusing efforts to community and local environment, learning to rely on other people, giving grass roots economic systems a fighting chance to be a viable alternative is the point. removing government/business collusion, regulation hijacking, freer markets.... Basically putting human happiness as a more central measure of a company's success, a little bit at a time.
My personal interest just not to live in a beige box sprawl, getting poisoned, and numbered, wondering if I'm the consumer or the thing being consumed.