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Re: [Ellen Allien + Apparat] album
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i'm really excited for this one. when you say "it's really something" do you mean to say that you have heard it? because i would like to hear it. |
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i also did not know. i also care. posting is good.
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totally lovely news! i think this has potential to be a brilliant albumn
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on tour? i hope she doesn't cancel another boston gig :(
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who else has heard this by now? i just got a copy of it over the weekend (i'm back where i can get high speed and a cd burner) and it is really quite a great albumn. the tracks are definatly a direct cross between the two as you can expect but even a bit better in my eyes. little bit more funk and beat. reminds me of m83's best stuff in some songs and even a bit of orbital in others...
tracks for me would be way out and floating point so far. check it out if you haven't yet and can... |
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i've had this for a while. it's so good. better than either Ellen Allien or Aparat solo stuff. perhaps the best electronic album i've heard in ages. it's stuck on repeat in the iPod and has been analyzed in Traktor for upcoming mix shennanigans.
i highly recommend this album to anyone who likes uptempo electronic music. buy on sight. beautiful album art too. |
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i recommend anyone to buy this record because apparat is already pissed off that it has been leaked.
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true. Berlinette is awesome and I did play the fukc out of that one when i got it but this album sounds amazing. promo's get sent for promotion, which basically means the artist wants to get paid. downloads take away from their money. it's all about the money to these people. if they want money, either make a pop album or get a different job because unless you're making cheesy shit (like Prodigy or Chemical Brothers), you ain't gonna get rich. get a dayjob and pay the bills that way, cuz Apparat, dude, you're shit is good but you ain't gonna get rich making this kind of music. if you don't want it leaked, don't send it out! it's simple. invite the journalists to a listening party, send out watermarked copies, send out promos with ID's throughout...there are tons of things you can do, but don't act surprised when your album leaks.
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Eikman, have you heard the album?
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It's okay. It starts off with a really strong track called "Way Out" that echoes and is easily as good (if not better) than her 'Berlinette' work but then from there on out it is mostly a subtle affair that isn't a million miles removed from her last record.
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Re: [Ellen Allien + Apparat] album
what scott said
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how often are you super excited about an albumn that you got a few months before it goes out and forget to buy it by the time it comes out? |
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one example: maybe you play the album to death in the next 3 months, so when it's the official release date you think "hmmm, now i don't need it anymore". on the opposite, when you download the album, let's say, two or three weeks in advance, you might end up buying it because you're still excited about it. another example: especially in the electronic/techno scene, the lastingness of albums and tracks is fairly moderate. although this album is not designed purely for clubs, but also for home listening, it contains a couple of tracks that might be played in sets. and they will be mostly played now, and not in 3 months, because DJs are bastards who always want to play the newest shit.... |
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and btw: the whole "i make music just for the fun of it and want no money" is a fairy tale. once you have a label/contract/whatsoever you want to make money with it. because why should you take a dayjob when you *could* earn money with your music? it's not about getting rich, because you're right - you won't get rich in this business, but it's about getting something for your time and effort besides good reviews and friendly words. friendly words don't pay your rent.
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eikman, you're hitting the same point I made but you don't want to admit it. if they didn't want the album leaked, they shouldn't have sent it out. you have to expect your album is going to get leaked when you send it to journalists. it's the nature of the beast at this point. ultimately, it's Ellen Allien and Apparat + Bpitch Control who decided to wait until April to release an album that was finished in December/January. their only line of action now is to just release the album and put a code inside for the extra track to be downloaded when it's done. waiting until April is going to kill the sales of this album. i won't be super excited to see it in the shops for 17-20 dollars but i will pick it up when it hits the used racks for 7-10 dollars. if it were in the shops today or even available on Kompakt-mp3, i'd buy it right now. unfortunately, they wanted to get reviews/hype to maximize their profits. that scheme has backfired and now they're crying foul. you can't have it both ways.
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i bet part of the problem is in the past the promos needed to be given out so early cause reviews were done in mags mostly. they haven't caught up with the digital thing and how fast something can go... if they want reviews out just around when the albumn is released for mags i suppose they need to get it out 3 months or so, so the guy can listen for a week or two and then write and then for the magazine to get published and distributed fast enough... now they could do the same with the internet, if there were more sites as good (for actual hype and traffic, not the reviews) you could send out a promo a lot later i bet
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I'm a little surprised that he's suprised given that three months early is pretty typical. As soon as the launch window and marketing cycle starts for a record you can almost guarantee it'll be out there on the net within hours.
I speculate that what's happening here is that Apparat isn't used to one of his releases having this kind of attention so the leak probably stings more than it did before. Unless you're Outkast or the Rolling Stones and can rely on a mass volume of people purchasing your work through iTunes or the old fashion removable media way, you really have to think of album and track releases as marketing for your brand: don't expect to make any money, don't be surprised when the content is distributed to everyone and anyone within days, and exploit that free global distribution network immediately. That's the upside of the Net: there are hundreds of bands out there now who previously wouldn't have been able to tour anything more their local scenes who now can tour the globe and sell out pretty decent sized venues. You can go from obscurity to headliner pretty quickly. Case in point: Ellen Alien and Apparat should easily be able to play decent sized gigs at every major urban center in the United States. And that's where the real money is at: touring and merchandise. The constant, pre and post Net, is that smaller bands always made jack and shit off of their recorded works. |
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this is what makes the river run projects so great - they avoid the mess and hassle of a typical commercial release - it's about the music and the artist
control. hopefully we''' continue to enjoy these gems released in this fashion and other artist will learn from UW. seems as if sasha should look into this methodology, do you think it would work for an artist of his scale or is it only after their continued success that UW can pull this off so flawlessly? anyway, i'm looking forward to hearing the album - silizium is magical. what is berlinette? i don't have any e.a. music, is it worth checking out? |
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[quote=rayray]seems as if sasha should look into this methodology, do you think it would work for an artist of his scale or is it only after their continued success that UW can pull this off so flawlessly?
totally agree eikman - the scale issue is what makes the river run project interesting from a distribution / control standpoint, my guess is that it would not work for apparat. it just seems so perfect a system for artistic control in concept that it should work, in my utopian mind. anyway - is berlinette worth checking out, what's the sound/ vibe of the disc? |
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btw - eikman, you qouted me on #666, i'm staying quiet for the rest of the day! :eek:
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scott, that all makes sense, but why don't they just bumb back the promos (or rather bumb forward the albumn release) so that the hype is a lot closer to the release date? there must be a pre-net reason to get it out, but i couldn't imagine needing 3 months now to get reviews and whatnot...
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thanks, great description - will def'n. check it out.
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As for holding up promos - you still have to rely on music portals and publications to achieve the largest possible penetration for your work. A good review in Pitchfork == instant career traction. You can't rely on someone listing the band as a favorite in a MySpace profile alone, but you can rely on a review within a few key online music publications as near instanteous worldwide tastemaker awareness for you and your work. To generate that buzz, you need to market, and under the traditional model you can't market on the day of release because then there is no pre-awareness for you work, your album ends up sitting on the shelf not getting sold during that period and the retailers end up saying "No thanks, have your album back because shelf space is valuable by the second - and don't send anything else." Now, things are changing with the non-traditional retailers like Apple but it takes a long time switch an entire industry to a new way of doing things. |
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speaking of projects like riverrun, et al...
just remember who the first guy to release a digital only single was... yea that's right mr. david bowie. 1996 - Tellings Lies. It was later released on a limited run single, but it was properly released first as a download-only track. I even think it was free. that's all I'm gonna say. |
Re: [Ellen Allien + Apparat] album
I ended up in heavenly beatport looking for this album.. i would buy it NOW too because is great.. Is not Berlinette of course but it has that sound of Trashcapes all the timel, that i love... I like it more than Thrills, way more..
Eik, about that thing of making music and money doesn't matter.. i think is not a fairy tale, specially this days.. I mean how many people actually buys the albums now??? My feeling is that a lot of people just make music because thay want/need it, unless you are the Rolling Stones as someone said. I cannot see for instance, Kompakt acts,making a lot of money when they don't throw massive gigs, all the opposite. no? Anyway, back to Orchestra of Bubbles. Jet. Floating Points and Way Out are incredible. |
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care to explain? as far as i can tell, lots of people would buy this album today (or a month ago when it leaked) but it's not available. chatter starts on the internet and people go to Soulseek to find a copy. after waiting the 3 months for the album to come out, they've moved on to another release and this one slips through the cracks. until i see it used, i won't buy it. it's going to be an import for sale for about 20USD. by the time it's out, i've had it for more than 90 days, and that's assuming we get it in the US the same time it's released in the UK/EU. not likely. explain why that's the worst line of reasoning ever. |
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because whats the reason for buying it then? if you've moved on and wont shell out the proper price for it simply because it was a matter of time, then where do things like "liking the music" play a role? do you buy CDs because they're new and you havent heard it before, and not for the sounds contained within? because thats what it sounds like.
buying it used instead of new simply because it's been too long for the release date implies that you're only buying it new to get music as it's available (and again, not for the actual music), which is completely ridiculous. secondly, and even more incredibly asinine, is this evil plot you've associated with people trying to make a buck (translated into "maximizing profits," an evil practice only done by the morally bankrupt) over what they've spent months working on. the three month wait is pretty standard once an album is finished, and having it leaked all over the internet is not "backfiring" against any "scheme" whatsoever. so stop justifying being such a cheapass by blaming it on them. |
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So who have listened to this album?
I've heard "Way out", "Floating Points", "Jet" and "Do not break". Some track are good(Jet, Way out), the others are more forgettable(FP, DNB). But I'm searching for good "techno" albums to buy so I'm coming back about this release. |
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i dig it, but it's not amazing.
as for amazing techno albums, buy ian o'brien's "desert scores" immediately! also stephen beaupre's "foe destroyer" is quite good |
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