Mitsubishi Lancer TV ad

[chuck]

I hear that this TV commercial isn't screening until after the 9pm watershed, due to the sensitives of the great unwashed in the UK. ;) So in case you've haven't seen it yet - being early sleepers, or down pub - check it out...

Lancer. Live Life. (http://www.youtube.com/watch?v=ZsSm8DFh1lo&feature=related)

It was produced for the NZ market and ran last year - very clever and quite amusing.

There's now a sequel, that's just started screening here as well.

Lancer 2 (http://www.mmnz.co.nz/features/downloads/HatchTVC_Final.mpg)

[chuck]

And one for our Aussie mates across the Ditch.

DIY - It's in our DNA (http://www.youtube.com/watch?v=ihAuW56gBn8&)

:D

[Deckard]

Haha, nice. :D

(Had you caught me before the watershed, I'd have been mortally offended)

For a long time, Mitsubishi have had something of an image problem over here - either conservative and middle-aged with the Carisma, Galant, Space Wagon, etc - or a bit boy-racer with the Colt. The Lancer is a good one to promote for them, particularly with the Evo brand. The campaign should do well.

[BeautifulBurnout]

Oi! I have a Mitsubishi (No)Carisma! :p

My fave ad in the UK for its ability to make you remember the product is Compare the Meerkat.com (http://www.youtube.com/watch?v=4Ust9YBlEfY)

Not only is it silly and makes the website name stick in your mind, but the marketing dept. have really gone to town with a real website called www.comparethemeerkat.com (http://www.comparethemeerkat.com) , which is like a "Match.com" for meerkats! Well done, I say. :D

My other fave, in a warm, cuddly, old fashioned way is the Hovis (http://www.youtube.com/watch?v=S4tFzuFGUOI) one, which is a little potted history of the Britain over the last century.

[Deckard]

Oi! I have a Mitsubishi (No)Carisma! :p
Oops! Well if ever there was a mismatch between car and driver.... :D

Compare the Meerkat.com is genius - using the wrong name to ensure that everyone can remember or easily work out the right name. Inspired.